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PROCESSED CHEESE LINE

PACKAGE DESIGN

We were tasked with developing a redesign of packaging for a range of processed cheese products for our client. The brief was to create a design in conformity with product positioning - a premium-quality but affordable cheese produced in best tradition of cheese making.

5 flavors of processed cheese were produced under the brand – traditional «Druzhba», creamy, with ham, with mushrooms and with the aroma of baked milk. Our solution was realized in the form of watercolor prints. The central element for each type of flavor is its main ingredient or serving method.

Client - MAK Invest Company / Ukraine

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